GTM Audit
Free
Best for: Anyone who wants a clear picture before hiring.
- Short review of your data, stack, and funnel with the top fixes prioritized
- 30 to 45 minute call plus written summary
- No obligation
Engagements
Clear engagement models
Hiring a full-time GTM engineer typically means a six-figure salary plus months of recruiting. We give you the same capability on a project or retainer basis, with the system handed back to you.
Foundation Sprint
Fixed project fee, scoped after the audit
Best for: Messy CRM, no clear ICP, no scoring.
- Data audit, cleanup, and enrichment
- ICP and TAM definition
- Documented data model
- Typically 4 to 8 weeks
Build Engagement
Monthly, scoped after the audit
Best for: Companies ready to build outbound, scoring, routing, and agents.
- Scoped roadmap and defined deliverables
- Minimum term of 3 months
- Full documentation and handover
Ongoing GTM Engineering Retainer
Monthly
Best for: Teams that want a fractional GTM engineer on call.
- Monthly roadmap and sprints
- Maintenance, new plays, and optimization
- 30-day cancellation after the minimum term
What's included
Architecture, implementation, documentation, training, and ownership transfer. Software (Clay, sequencers, data credits, email infrastructure) is billed to your accounts, not ours.
Contract terms
Build engagements have a 3-month minimum. After that, 30 days' notice. If you leave, you keep the workflows.
Why ranges, not a menu
Exact fees depend on CRM condition and scope. Buyers in this market complain about hidden pricing — we publish models and terms, then quote after the audit rather than invent a number.
Pricing questions
What does the price include?+
Design, build, documentation, training, and handover. Tool licenses, data credits, mailbox infrastructure, and sequencer usage are paid by you, in accounts you own.
Who pays for tools and data credits?+
You do, in your own accounts. That is how you own the system from day one.
What happens after the minimum term?+
You can continue on a retainer, pause, or stop. Workflows, documentation, and accounts stay with you.
Can we buy cleanup and build separately?+
Yes. Many teams start with a Foundation Sprint, then decide whether to continue into a Build Engagement.